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Web Coach Tip: Top 10 Deadly Web Site Design And Copy Mistakes
Author: Donna Payne

Copyright 2005 Donna Payne
1. Don't fill your web site with a lot of high-tech clutter. Your visitors will miss your whole sales message and bail.
2. Don't use unnecessary words or phrases. Sentences should be no longer than 10 words. You only have so much time to get your visitor's attention and interest; make every word count.
3. Don't make the mistake that everyone will totally understand your what you have to offer. BE OBVIOUS! Use powerful words and examples to get your point across.
4. Don't write your strongest point or benefit only once. You should repeat it at least 3 times because some people don't get it right away. (how many times do you have to tell your kids to clean their room...5-6-7 times?)
5. Don't push all your words together on your web site. People like to skim; use plenty of headings and sub headings. Bold key phrases to make your copy "scan-able"
6. Don't use content your preferred audience isn't interested in. If people are coming to your site to find info about knitting don't include soccer content.
7. Don't use 20 different formats all over your web site. Use the same fonts, text sizes & colors, etc. If a site looks to "complicated" to read, your prospect is sure to bail.
8. Don't use words your visitors might not understand. People are not going to stop and look in a dictionary, they will just go to another site. (If my 11 year old daughter can't "get" the concept of my copy, I start over)
9. Don't let selling words and phrases go unnoticed. Highlight important words and phrases with color, bolding, italics, underlining, etc.
10. Don't forget to use words that create emotion. (Woohoo!) People will have more interest when they are emotionally attached.
About the Author
Donna Payne is the Chief Web Goddess of The Web Coach.net and is known as the gal to call when you're feeling overwhelmed by the internet. To spend some more time with Donna and to experience Web technology, Development and Marketing in the most SIMPLIFED way possible go to http://thewebcoach.net

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What Makes A Web Design Superb?
Web site development services open great doors of opportunity. As time passes, new services are discovered. These services are opened to both designers and the public. They greatly contribute to the growth of e-commerce and marketing. Web designing is a huge canvass especially made for designers. It takes artistic passion and outstanding diligence to come up with one superb web design. What therefore is superb web design? Simply, it is a web design tat catches the attention of the target visitors. Nonetheless, it does not stop there. It lingers in a way that visitors keep coming for more. A superb web design is both excellent in form and function. Form delves into the aesthetic side of the wed site. Principles of art and the innate skill of the designer are the keys to achieve its excellence. On the other hand, function is the meat of the web site. Every visitor has his or her own purpose in visiting your page. Usually, the reason is to research or to be acquainted with...
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